Nobuhiro is a Product Designer passionate about creating Holistic UX and Service that solve people’s problems.

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Abilities to create better products, services, and experience.

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UX Research

Discover people’s experience and behaviors.

Design Engineering

Not only customer centered but also tech driven nowadays.

Interaction Design

It’s a harmony, just like composing a song.

Collaboration

Teamwork is fun. It is my motivation.

Visual Design

Design is how it works and it must be beautiful.

Leadership

Being a blender to mix business ingredients all together.

My Full-time Experience

I had lived in San Francisco for 7 years since 2011 and that’s where my digital product design career began. Currently, I'm located in Tokyo to continue a creative journey.

Toyota Connected

Product Designer

Jun 2021 – Current
Tokyo

TOYOTA Connected is a Japanese technology company offering connected platform, big data, mobility services and other automotive related services.

Overview

TBD

My responsibilities are:

Vehicle Integrations

  • TBD

Global Team

  • TBD

Moneytree

Product Designer

Jan 2019 – Apr 2021
Tokyo

Moneytree is a Fintech startup company established in Tokyo, Japan. They not only run a business of personal financial management app but also has built a financial data platform that help financial partner’s business success.

Overview

I was assigned to design for client’s new PFM app (iOS and Android) when I joined Moneytree. The project continues more than a year and I involved in and led a whole process from a user research to a design system of the product. Other than that, I run UX design workshops for prospective clients and help design an internal analytics tool and create a FinTech heuristic UX frameworks.

My responsibilities are:

Client Works

  • User Research & Test
  • Prototype & Usability Test
  • Design System & Pixel Perfect UI
  • UX Workshops

Internal

  • Analytics App Tool
  • Notification UX
  • FinTech UX frameworks

Check Show Case

ease

Experience Designer

June 2016 – July 2018
San Francisco

ease builds technology to automate and improve the benefits and HR experience for business owners and employees. They connect an ecosystem of brokers, business owners, HR admins, employees, insurance carriers, General Agents, and third-party administrators.

Overview

I was assigned to clean up UI design on their product as a first designer at the company. In the early days, I focused on a new marketing site design for growth, including some rebranding concept from “EaseCentral” to “ease.” I also worked on their new HR management app project (iOS only) and later on, was involved in a product redesign project with an outsourced creative agency.

My responsibilities are:

Marketing

  • Marketing website design renewal
  • Rebranding concept design
  • Brochure design & Design System

Product

  • HR management app design (iOS)
  • Main product redesign (w/ a creative agency)
  • HR dashboard design (Desktop)

Check Show Case

Handpick

Lead UI Designer

Oct 2014 – Feb 2016
San Francisco

Handpick’s mobile app is powered by an ingredient recommendation engine that was founded on the idea of reducing food waste. Additionally, they launched a packaged meal kit delivery service called “Smart Groceries.”

Overview

I was assigned to redesign Handpick ingredient recommendation engine app when I joined in late 2014. Until finish the redesign project, Handpick decided to launch a new business, a meal kit delivery and I was responsible to lead all visual design of the product.

My responsibilities are:

Marketing

  • Rebranding Product
  • Art Directing for Product
  • B2B brochure design

Product

  • Redesign an old product (Recipe Search)
  • Design a new product (Meal Kit Delivery Service)
    • e-commerce website & app design
    • Recipe booklet design
  • Collaborative project with Uber Rush

Check Show Case